Jessica Simpson, Cosmetics and clothing

Jessica Simpson, Cosmetics and clothing

'Jessica Simpson Dessert by Jessica Simpson' was launched in April, 2004 after co-founders, Randi Shinder and Simpson designed a line of edible perfume, lip gloss and other beauty products under the Dessert Beauty brand. A parallel line named Dessert Treats was launched the following year in February, 2005. The new line was marketed at a much younger audience.

Jessica Simpson and stylist Ken Pavés launched a line of hair and beauty products on the Home Shopping Network. Jessica Simpson also created the Jessica Simpson Collection in which she designs and markets a line of handbags and (primarily high-heeled) shoes and boots. The Jessica Simpson's Intimates began selling in major department stores and online shopping sites in spring 2009.

Jessica Simpson has launched a fragrance line. Her fragrance was made by Parlux Fragrances. Her debut perfume, Fancy, was launched in 2008. The success of Fancy spawned two more fragrances, Fancy Love and Fancy Nights.